Constant Contact List Management Best Practices
Constant Contact, an online marketing company, is based in Waltham (Massachusetts). Constant Contact is a great choice for small businesses, with offices in New York, New Jersey and Loveland Colorado. Constant Contact offers a variety of marketing solutions, including email marketing, email newsletters and mobile apps. Here are some of their most popular features. Continue reading to find out more. Also read our Constant Contact review to learn more about this email marketing service.
One of the major features of Constant Contact is the ability to track and analyze the performance of your email campaigns. It is easy to track who opens your emails and clicks the links in your messages. You can also keep track of the email delivery rate, bounces, and reports. You can also see if any emails are being reported as spam, which is a great way to improve your marketing. Constant Contact allows you to export your contacts easily, which is great for small business marketing.
If you are planning to run a drip campaign, Constant Contact’s automation capabilities are strong, but there are some limitations. Constant Contact doesn’t support branching or splitting, and you cannot send personalized emails. Instead, Constant Contact workflows begin with a trigger such as an email. Then, you can set the sequence in which these emails are sent, and even add delays between emails. Constant Contact doesn’t have all the features necessary to create drip campaigns.
Constant Contact also helps you set up targeted signup forms. Using Constant Contact’s intuitive interface, you can easily create attractive signup forms for your visitors. These forms can be copied and pasted into your website. You can then target your messages based on your visitors’ interests and preferences. Constant Contact also includes dozens of email templates, and you can also use it for email automation. This is an excellent way to increase your email list, drive sales, and improve your business’ online reputation.
Constant Contact allows you to import your contacts. This is one of the best features. There are templates available for desktop, mobile, and web. These templates are easy to customize with your logo or branding images. You can also upload your existing contacts from email programs like Outlook or Salesforce. You can also tag contacts with tags to track response and loyalty. Constant Contact also includes templates for various email formats and allows you to customize your message with pre-made themes.
It’s never been easier to create attractive emails. Constant Contact provides you with over 300 pre-designed templates that you can use to create email campaigns. This is a far greater number than the number of templates available on competing email marketing platforms. Constant Contact offers a preview option to your emails so your readers can see how they look on their devices. You can even preview emails before you send them to your list. Constant Contact is a great choice for small businesses because of this feature.
Constant Contact’s interface is also easy to use and suitable for beginners. It also boasts high deliverability rates, so your emails won’t land in spam filters. Constant Contact offers niche capabilities, including integrations with Google Analytics and Eventbrite. Constant Contact can connect to social media profiles and integrate campaigns with them using social media tools. You can also integrate Facebook ads into your campaigns or create Facebook ads. This allows you reach a wider audience.
Email marketing is a key part of business growth. Constant Contact was created to help businesses build email lists, nurture customers, and promote their products and services. It is simple to use and comes with many templates. Advanced analytics and tracking tools are also a great bonus. You can also import your contacts from other email providers, spreadsheets, and text files. Constant Contact even offers a 60-day free trial. Visit Constant Contact’s website to learn more about its email marketing software.
Constant Contact’s prices are based on the size of your email list. However, there are discounts for nonprofits, franchises, and associations. The basic plan is $20 and the Email Plus plan is $65 for 5,000 people. If you require more advanced features such as dynamic sign up forms and 2GB file storage, the price will go up. Once your email list grows to 50,000 contacts, you can upgrade to the Email Plus plan for $335 a month. Constant Contact will adjust the fee automatically.