The Constant Contact Guide To Email Marketing
Constant Contact is an online marketing company based in Waltham, Massachusetts. Constant Contact is a great choice for small businesses, with offices in New York, New Jersey and Loveland Colorado. Constant Contact offers a variety of marketing solutions, including email marketing, email newsletters and mobile apps. Here’s a look at some of their top features. Read on to learn more. Also read our Constant Contact review to learn more about this email marketing service.
Constant Contact offers the ability to track and analyze your email campaigns’ performance. It’s easy to track who is opening your emails and clicking the links in your messages. You can also track the email delivery rate, bounces, as well as reports. It is possible to see which emails have been reported as spam. This can be a great way for you to improve your marketing. And, because you can easily export your existing contacts, Constant Contact is great for small business marketing.
Constant Contact’s automation capabilities can be used to automate drip campaigns. However, there are limitations. Constant Contact doesn’t support branching or splitting, and you cannot send personalized emails. Instead, workflows in Constant Contact begin with a trigger, such as a certain email. Then, you can set the sequence in which these emails are sent, and even add delays between emails. However, Constant Contact does not have a full feature set for drip campaigns.
Constant Contact also helps you set up targeted signup forms. Constant Contact’s intuitive interface makes it easy to create signup forms that are appealing to your visitors. These forms can be copied and pasted into your website. Your messages can then be targeted based on the preferences and interests of your visitors. Constant Contact also includes dozens of email templates, and you can also use it for email automation. This is a great way to grow your email list, increase sales, and improve your online reputation.
One of the most convenient features of Constant Contact is that it allows you to import your list. There are templates for desktop, mobile and web. These templates can be easily customized with your logo and branding images. You can also upload your existing contacts from email programs like Outlook or Salesforce. You can also tag contacts with tags to track response and loyalty. Constant Contact also includes templates for various email formats and allows you to customize your message with pre-made themes.
Creating attractive emails has never been easier. Constant Contact provides you with over 300 pre-designed templates that you can use to create email campaigns. This is a far greater number than the number of templates available on competing email marketing platforms. Constant Contact offers a preview option to your emails so your readers can see how they look on their devices. You can even preview emails before you send them to your list. This feature makes Constant Contact one of the best choices for small businesses.
Another benefit of Constant Contact is that its interface is easy to navigate and designed for beginners. It also boasts high deliverability rates, so your emails won’t land in spam filters. Constant Contact has niche capabilities such as integrations with Eventbrite and Google Analytics. Social media tools allow you to integrate campaigns and connect social profiles with Constant Contact. You can even integrate Facebook ads into your campaigns and create Facebook ads. This allows you to reach a wider audience than ever before.
Email marketing is a key part of business growth. Constant Contact was created to help businesses build email lists, nurture customers, and promote their products and services. It is simple to use and comes with many templates. Advanced analytics and tracking tools are also a great bonus. You can import contacts from other email providers, spreadsheets, or text files. Constant Contact offers a free 60-day trial. Visit Constant Contact’s website to learn more about its email marketing software.
Constant Contact charges based on the size and number of subscribers to their email list. There are discounts available for franchises, associations, and nonprofits. The basic plan costs $20, while the Email Plus plan starts at $65 for 5,000 contacts. If you require more advanced features such as dynamic sign up forms and 2GB file storage, the price will go up. After your email list reaches 50,000 contacts, you may upgrade to the Email Plus plan at $335 per month. Constant Contact will adjust the fee automatically.